RADAR
‘Intelligence is that faculty of mind, by which order is perceived in a situation previously considered disordered’ Haneef Fatmi
Radar is a strategic audit & intelligence capability that enables an organisation to measure its customer service or brand performance in the marketplace
A vast range of criteria can be measured, including:
- Product availability
- Promotional compliance
- Customer service & experience
- Pricing
- Sales space
- Category performance
- Competitor activity
- Mystery shopping assessment
Radar is suitable for major retailers & branded manufacturers. We currently provide Radar services to several major UK retailers & Brands providing three major benefits:
1. ‘Unlocking potential at the Point of Purchase’
2. Measurable performance improvements delivering a strong (ROI)
3. Business as usual solutions for continuous improvement
Radar is a combination of physical personal audit assessment & advanced interrogation of additional data sources to produce a diagnostic toolkit that delivers practical solutions.
To see case studies please contact the Business Development Team for more details:
Tim Butterill: 07827 083069
Alex Robinson: 07824 836474
REL Switchboard: 01344 418383









