RADAR

‘Intelligence is that faculty of mind, by which order is perceived in a situation previously considered disordered’ Haneef Fatmi

Radar is a strategic audit & intelligence capability that enables an organisation to measure its customer service or brand performance in the marketplace

A vast range of criteria can be measured, including:

  • Product availability
  • Promotional compliance
  • Customer service & experience
  • Pricing
  • Sales space
  • Category performance
  • Competitor activity
  • Mystery shopping assessment

Radar is suitable for major retailers & branded manufacturers. We currently provide Radar services to several major UK retailers & Brands providing three major benefits:

1. ‘Unlocking potential at the Point of Purchase’
2. Measurable performance improvements delivering a strong (ROI)
3. Business as usual solutions for continuous improvement

Radar is a combination of physical personal audit assessment & advanced interrogation of additional data sources to produce a diagnostic toolkit that delivers practical solutions.

To see case studies please contact the Business Development Team for more details:


Tim Butterill: 07827 083069
Alex Robinson: 07824 836474
REL Switchboard: 01344 418383