REL’s unprecedented track record at the FMBE awards continues with yet another record year. We are incredibly proud to have collected a total of 12 awards at this year’s FMBE Awards, again collecting more than any other agency.
As a total we scooped 4 Golds, 3 Silvers and 5 Bronze awards and our recognition spanned a number of categories reflecting the solid performance that our teams deliver for our customers day in, day out. We are rightly proud of all of the customer teams that were recognised on the night, including Weetabix, Tetley, Nikon, GSK, Dell, Panasonic and Danone Waters / Red Bull.
One of the highlights of the night was receiving Silver in the FM&BE Agency of the Year category for a third year in a row. This continues our unrivalled track record at the industry awards, having placed Gold or Silver in the Agency of the Year category every year for the past nine years. This award was further enhanced by collecting Gold for Professional Agency Team reflecting our Great Place to Work accreditation.
Stephen Gordon, MD at REL, commented:
REL have an unprecedented record in our industry awards collecting a total of 79 awards in the last ten years more than any other Field Sales Agency but what makes me particularly proud is that in the last nine years REL have won Gold in the Agency of the Year category four times and silver on five occasions that’s nine consecutive years of consistent achievement against our vision of Loved by Our People and First Choice for Customers a record which no other agency comes close to.
Looking beyond the total haul of awards, it is the breadth of achievement across our customer base that reassures me we are doing many things right, with wins for all of our strategic customers demonstrating that in REL we have a way of working and culture that creates great people, teams and success across our business not just in isolated pockets.
We believe the FMBE awards are a fair and independent measure of the quality of our work and an opportunity to share the success that our people create with many of the team members who deliver it and we look forward to winning Gold in 2018 to extend our amazing record.
Our full list of awards is as follows:
Professional Agency Team – Gold – REL
Most Effective Product Launch – Gold – Weetabix
FMCG Brand Ambassador – Gold – Caroline Firkins (Tetley)
Brand Ambassador Live – Gold – Bruno Murari (Nikon)
Field Marketing Agency of the Year – Silver – REL
Sales Campaign of the Year – Sliver – GSK
Best Sales Demonstration – Silver – Dell
Best Sales Demonstration – Bronze – Panasonic
Team of the Year – Bronze – DWRB
Field Data Award – Bronze – DWRB
Most Effective Product Launch – Bronze – Tetley
Technology Brand Ambassador – Bronze – Bruno Murari (Nikon)