High Street Channel, high street marketing campaigns

HIGH STREET

Shoppers are increasingly using the high street for comparison shopping and whilst the role of the high street is changing, presence is just as important as ever.  Shopper experience and operational excellence are crucial as the high street continues to play its part in the emerging multichannel environment.

The volume of calls we deliver into the high street channel, both for our contracted customers and on a flexible ‘tactical’ basis, has given us clear insight into the shopper behaviour in this channel.  Through understanding the complementary relationships which exist within high street and the multichannel environment we consistently deliver beyond the expectations of our customers.

multiple grocers, instore marketing

MULTIPLE GROCERS

We’re magnifying the value of in-store conversations and actions through our relationships, knowledge of the retailers and application of unique data and insight capabilities.

Convenience, convenience channel

CONVENIENCE

Through smart application of data and our proprietary tools we are driving disciplined practice within the convenience channel

Technology, technology field marketing

TECHNOLOGY

Typically, a team in this channel will be in any store for less than 1% of its opening hours so leaving a legacy is paramount.